AMASIA

Amasia is a short film video produced by NYC-based filmmaker Robert Hamada for NYC-based jewelry designer Jules Kim‘s new line.
The video is a beautiful example of the calm before the storm.
Amasia | Jules Kim + wardenclyffe from Wardenclyffe Institute on Vimeo.
“With Amasia I wish to combine the force, at times brutal, of nature, to the purity of jewels. This market segment must reinvent itself all the time to live on and I want to be part of such transformation” explains Kim, while she mentions that to get in the gold industry she has to carve out her space, breaking traditional barriers, beyond all expectations.
via beware and italian vogue

![urban mobility backpack [puma x hussein chalayan] the Urban Mobility Backpack, designed by PUMA, in collaboration with Hussein Chalayan, also has a built in hoodie for protection against the elements.](http://www.likethecognac.com/yewnork/wp-content/uploads/2012/03/puma_pack11-305x305.jpg)

